Archive for March, 2010

Harry Brown: Film Review

3 Commentsby Matt  |  03.31.10  |  Film Reviews

harry 222The ‘pensioner fights back’ genre has been gathering steam over recent years with films such as Gran Torino providing a blueprint for director, Daniel Barber. Barber uses his feature film debut to explore the limits one man will go to when pushed. More »

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Copywriting in Culture: Alien Poster Strapline/Tagline Analysis

6 Commentsby Matt  |  03.26.10  |  Copywriting in Culture

alien_1979_posterTaglines, the short summations found on movie posters, are integral to the marketing of motion pictures.

They also cause shoppers to lose their sunglasses. More »

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Copywriting in Culture: Bret Hart

4 Commentsby Matt  |  03.21.10  |  Professional Copywriter Articles

hart logo

Say what you will about the WWE, chairman Vince Mcmahon has long-trail blazed the way in the world of sports entertainment branding.

Mr Mcmahon, who’s enjoyed various successes and failures outside the ring, has built a dominant empire around his wrestling brand. More »

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Zombieland: Film Review

2 Commentsby Matt  |  03.21.10  |  Film Reviews

zombielandThere was a time, not so long ago, when zombies were one of the most feared creatures in the horror cannon.

Single-minded entities with a taste for human flesh have long caused a collective shudder up the spine of cinema-going audiences. More »

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Pandorum: Film Review

4 Commentsby Matt  |  03.18.10  |  Film Reviews

pan1I was having a really bad day and didn’t think things could get any worse. Looking for a lifeline I slipped director Christian Alvart’s 2009 film Pandorum into my Blu-ray player….

Not a smart move….. More »

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