Archive for November, 2010

Copywriting Secrets and Tips: Brand Building

2 Commentsby Matt  |  11.22.10  |  Copywriting Secrets and Tips, Copywriting for the Web

chinese_lanternsThis whole Chinese lantern craze has been bothering me as of late. Sure, they look snazzy and yeah, they’ve been used during Chinese and Thai celebrations for 2,000 years, but what about the fire risk?

Go with me here. These lanterns are pretty flimsy. Should a curious bird peck a hole in one, it’s anyone’s guess as to where it would land. More »

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Piranha 3D (2010): Film Review

13 Commentsby Matt  |  11.11.10  |  Film Reviews

piranha-logoIf there are two things I love in life it’s killer fish and soft-core porn. Watching Piranha 3D, it became clear I had found a kindred spirit in director, Alexandre Aja.

Aja’s decision to dunk as many nipples in the fish tank as piranha tickled my fancies like a feather duster. More »

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Resident Evil Afterlife: Film Review

3 Commentsby Matt  |  11.05.10  |  Film Reviews

images Whatever you think about Mars Bars, we can all agree they’re consistent. If you’ve eaten one, you’ve eaten a million. The same can be said about the Resident Evil franchise. While I’d enjoyed elements of the first three, overall I was more letdown than a vegetarian at an all-you-can-eat rib joint. More »

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