by Matt | 01.08.11 | Web Writing Services

Unlike an Ikea wardrobe, Rome wasn’t built in a day. The same applies to effective keyword research.
Given that keyword research is the most important aspect of your search engine optimization campaign, let’s get things underway by laying a strong foundation. More »
Tags: Keyword Research, SEO, web copy, web copy services
by Matt | 08.21.10 | Copywriting Secrets and Tips, Copywriting for the Web
Some people cut bread, others cut corners. When it comes to search engine optimised keyword research, stick to the bread.
Don’t fall into the same trap as the mountain climber who packed a tent but not the tent pegs. He had a cold night’s sleep. More »
Tags: Copywriting Secrets and Tips, head keywords, key phrases, Keyword Research, long tail keywords, SEO